Google’s recent algorithm shift to favor mobile-friendly websites over desktop-only may strike panic in those who don’t have mobile friendly sites. And for good reason, as this will really affect your rankings if Google deems your site not worthy. Will your site show when your customers search for you or your products and services?
The Facts About Google’s Mobile Friendly Requirements.
- Google is actually pushing us forward, which is good. Your site’s indexed rankings will not affect desktop-users’ search results.
- If your site is not mobile-friendly, it’s a strong possibility that your site will not show up on the first or second page of search results, favoring your competitors’ mobile-friendly sites.
- If someone is searching specially for your website (www.yourwebsites.com), you probably won’t have any problems.
- Your main audience and client technology demographic may not be using mobile devices for your business/industry. Ask your webmaster about you mobile users data from site analytics.
What Do I Do If My Site Is Not Mobile Friendly?
- First, check to see if your site really makes the cut. Not all mobilized websites are coded to Google’s specifications (when did they become the Internet police?) To see if your site is mobile-friendly, enter your url here: https://www.google.com/webmasters/tools/mobile-friendly/
- If your site didn’t score as mobile-friendly, there are options:
- Have your webmaster or developer re-code the site as a responsive theme. This will future-proof your site and make optimal use of the various screen sizes out there.
Maybe it’s time for a site upgrade? If so, let’s talk. My team and I specialize in refreshing and upgrading a website’s layout and features. If you already have content, we’re 1/3 of the way done. Let’s work together to get your site mobile-friendly.