Eric Rounds Services

Design + Development + Deliver

So, What Does A Creative Technologist Do?

Logo & Branding Graphic Design Website Development Interface & User Experience Strategy Social Media Advertising 3D Printing. In other words… if it requires technology to create something usable… that’s what I do. Don’t take my word for it… Read what others have shared about working with me.

Logo & Branding

Your logo is your business’s face; unique yet recognizable, approachable yet shows character. A logo can be an icon with text and a tagline, or a mini-illustration. Your branding is how your logo is used, the colors and typeface for all of your marketing and stationary, and usage guidelines for consistency.

How To Create a Custom Logo Based On A Building

back of the barn

street-view and front of barn

A stencil was created for all sides of the barn to create a 3D shape. This helped to angle the view for a more desired perspective.

basic 3D model of the barn, created to obtain the defining lines

Now that the barn is in 3D, it can be reviewed from different angles before we decided on the best perspective.

Using Adobe Illustrator, I applied different styles of ink brush strokes to the wireframe of the illustration. we didn't go with this style, but I still love it.

the final product along with the stationary design

Website Development

We start with Information Architecture to define the site, move onto a beautiful and functional design, and then develop and test for all platforms. Your new website will work on iPads, mobile phones, and desktop and laptop computers and on all major modern browsers appropriate for your key audience and user.

Video & Presentation

From YouTube promotional videos to beautiful keynote presentations controlled by your phone and projected onto the big screen.

Updates

Every website will need some updates from time to time. Some are daily, others are monthly. These updates can be for the content or technical updates to the CMS core and plugins. If you don’t have a backup strategy and know how to rollback in case of an update glitch, that can cost you a lot of downtime; affecting your business and availability. Why take that risk?

Security

This year in January, Google implemented their requirement for SSL Certificates for any website that had a form. So pretty much everyone needed to get on board and this was not a bad thing. In doing so, websites became more secure (until something else comes up) and we got less spam and hacks because the forms were more secure. Securing a website (also known as “hardening”) is a multi-step process that implements brute force attack walls, hides sensitive data, and keeps your site more secure than without it. Security also can be affected by not updating your site’s software (see above).

Maintenance

Blog comments, image optimization, form testing, backups; These are even more requirements that come up with some websites, which are not considered updates or security, but still can affect both. For example, if you are uploading huge images without scaling first, your site will quickly become more and more cumbersome to backup and also for your site visitors loading your pages. Yes, your site might actually crash because you’ve uploaded too many large images. Another wise service are regular backups. Stuff happens… let’s make sure we are prepared.

copyright 1997—2019 Eric Rounds LLC

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