Branding and Marketing Services
Strategic Agency Services
We're here to help your business and organization flourish. Our marketing services are targeted to attract, engage, and keep clients coming back.
Do you want your business to grow?
Do you need an increase in brand exposure?
Do you want your knowledge and expertise to help more clients?
Do you need help to grow your team?
We can help…
“His decade-long coaching and insightful business suggestions have significantly contributed to the success of my practice.”
Robert Watts
South Main Street Counseling Center
Having a strong online presence is crucial. We specialize in brand identity and marketing strategies, helping you connect with clients.
Our solution to elevate your brand is through a targeted roadmap, specifically designed to fit your unique practice.
With expertise in Logo and Branding (custom logos, cards, stationery, and brochures) and Content Development (creative writing, video, and graphic design), we focus on innovative solutions tailored to your needs.
Partnering with us means gaining access to comprehensive Website Design & Development, ensuring your site is user-friendly, accessible, and optimized for SEO.
We also provide website maintenance for security and updates, eCommerce solutions with WooCommerce and Shopify, seamless form management, and full podcasting services for branding and promotion.
Let’s build and maintain a strong, cohesive brand, together.
Core Services Include:
- SEO for Wellness Practitioners: Boost your visibility and reach more potential clients.
- Wellness Advertising: Tailored campaigns to highlight your services.
- Website Design: Build a user-friendly, SEO-optimized site that reflects your practice.
- Video Marketing: Create engaging videos to showcase your offerings.
- Social Media Marketing: Cultivate a strong and interactive social media presence.
- Marketing Automation: Simplify your marketing efforts with automation tools.
- Reputation Management: Enhance and maintain your online reputation.
- Graphic Design: Professional designs that capture your brand’s essence.
Full List of Branding & Marketing Services
Brand Development & Strategy
- Brand Style Guide
- Brand Messaging
- Social Media Strategy
- Brand Style Marketing Templates for social media
- Customer Acquisition Strategy
- Competitive Analysis
- Target Topic Research
- Reputation Management
Content Creation & Management
- Gathering & Optimizing for SEO
- Creative Writing
- Video and Digital Media
- Graphic Design & Illustration
- Content Development
- Repurpose Blog Content
- Develop Patient/Client Stories
- Target Topic Research
Digital Marketing
- Email Campaigns
- Develop Lead Capture Offers
- Design Nurture Automation
- Build Campaign Dashboard
- Setup Lead Capture
- A/B Testing
- Split Test Lead Capture Offer
- Establish CRO Baselines
Website & Technology Solutions
- Website Accessibility
- Website Audit
- Fix UI / UX issues
- CRM Setup
- AI Chat Bot Setup
- Email Subscription Forms
- Business Listing
- Business Listing for Google & Apple Maps
- Security
Website Optimization
- Website Audit
- Custom Design
- UI and UX
- Website Architecture
- WordPress
- SEO (Search Engine Optimization)
- Website Accessibility
- Fix UI / UX issues
- A/B Testing
- Establish CRO Baselines with HotJar
Forms
- Patient Forms
- Onboarding
- Contact & Applications
- Surveys & Reviews
- Donation
User Engagement
- Subscription Forms
- Reputation Management
Analytics and Reputation Monitoring
- Performance tracking across platforms
- Brand mention and sentiment monitoring
- Strategic response to feedback
Legal & Compliance
- GDPR
- Cookie Management
- HIPAA Compliance Management
- Privacy & User Policy
Technical Setup
- CRM Setup
- AI Chat Bot Setup
- Build Campaign Dashboard
- Security
eCommerce
- WooCommerce
- Shopify
- Scheduling / Calendar
Online Management
- Business profiles on search engines, maps, and review platforms
- Social media and professional networking accounts
- Industry-specific and general business directories
Profile Optimization & Maintenance
- Account creation, verification, and updates
- Content management (photos, videos, business information)
Local Search & Visibility
- Local SEO strategies
- Consistent business information across platforms
- Local content creation & link building
Automation
- Post-meeting follow up
- Calendar syncing
- Podcasting
Growing Your Audience
If you only build it, they will not come. While your website serves as the core of your digital presence, simply having a well-designed and efficient site is no longer sufficient.
Driving traffic and attracting visitors to your site involves a variety of approaches. To draw in potential customers, it’s crucial to utilize various online platforms and marketing techniques that guide users to your central hub.
Engaging communication methods, compelling content, and demonstrating expertise in your industry are key to distinguishing yourself and capturing your audience’s interest.
Let’s work together to transform your site into the main destination for your target market.
Google Business Listing
- Is your business found when potential customers are looking for your product or service in your area?
- Is your listing at the top with 5 star reviews?
- Do you know how to get this done correctly?
A.I. Chat Support
- Relives 50% of support questions
- Tracks the questions asked by your site visitors
- Get more clarity on the needs of your customers
- Identify missing information based on questions asked
- Attract high quality leads
Social Media Management
Your audience activity on the many platforms of social media is the captive audience you have dreamed of. We can target your key potential clients on any platform, to make sure your message gets in front of the right people.
Social Marketing & Email
Your audience activity on the many platforms of social media is the captive audience you have dreamed of. We can target your key potential clients on any platform, to make sure your message gets in front of the right people.
SEO (Search Engine Optimization)
Search Engine Optimization is the term used which is what makes your site easiest to find when potential clients and customers search for products and services you offer. It’s more than just keywords and fancy headers.
Content Updates
Every website will need some updates from time to time. Some are daily, others are monthly. These updates can be for the content or technical updates to the CMS core and plugins. If you don’t have a backup strategy and know how to rollback in case of an update glitch, that can cost you a lot of downtime; affecting your business and availability. Why take that risk?
Security
This year in January, Google implemented its requirement for SSL Certificates for any website that had a form. So pretty much everyone needed to get on board and this was not a bad thing. In doing so, websites became more secure (until something else comes up) and we got less spam and hacks because the forms were more secure. Securing a website (also known as “hardening”) is a multi-step process that implements brute force attack walls, hides sensitive data, and keeps your site more secure than without it. Security also can be affected by not updating your site’s software (see above). Read more about Security Checklist: Best Steps for A Secure WordPress Website
Maintenance
Blog comments, image optimization, form testing, backups; there are some maintenance requirements that are needed with some websites, which are not considered updates or security, but still can affect both. For example, if you are uploading huge images without scaling first, your site will quickly become more and more cumbersome to backup and also for your site visitors loading your pages. Yes, your site might actually crash because you’ve uploaded too many large images. Another wise service is a regular backup. Stuff happens… let’s make sure we are prepared.