Nutrition and Wellness Practitioner

In a strategic move to elevate her nutrition and wellness practice, Melissa Pickell partnered with Eric Rounds for a comprehensive brand overhaul. This collaboration focused on developing a new brand from the ground up, incorporating everything from naming to an extensive social media strategy and content creation. The project’s cornerstone is a redesigned website featuring a mobile-friendly layout, a resource drawer for easy navigation, dynamic page layouts for engaging content presentation, enhanced lead capture, and integrated scheduling and online purchasing capabilities. Additionally, the partnership produced a suite of marketing tools including a social media branding guide, a promotional video, presentation and graphic templates, business cards, and a tri-fold brochure, setting a new benchmark for cohesive brand and digital strategy.

New Website Features Include:

  • Mobile-friendly design
  • Resource Drawer
  • Dynamic page layouts
  • Improved lead capture
  • Scheduling and Reminders
  • Online Purchasing

Additional Deliverables Include:

  • Social Media Branding and Strategy Guide
  • Marketing Video
  • Keynote Template
  • Social Media Graphic Template
  • Business Cards
  • Tri-Fold Brochure
Nutrition and Wellness Practitioner
“I loved working with Eric. We had a great call before beginning the project and I felt that he was really listening, understood my intentions for the project, and understood the type of work that I do and how to speak to my clients. His organization and process were excellent; confident but still listening to me. He has an excellent design and color sense and I am so pleased with the design he created for my logo, business cards, brochure, and website; it is a consistent look across all mediums, and really brought in the couple of design elements that I had mentioned in our project talks. I have worked with several people before on websites and business cards/brochures before and this was a completely different experience. I felt like I was on a team, not being told what I should do or treated like I have no input. I also felt like he was dedicated to my project even though I know he was working with others at the time. Eric’s enthusiasm was infectious. Who doesn’t want to work with someone who loves the project as much as you? I highly recommend Eric Rounds and plan to continue working with him. Thank you Eric!!” Melissa Pickell — New You Wellness